Award-Winning ATD Partners Bridges the Digital Gap for Ad Agencies and Brands

June 29 22:36 2021
The minority-owned, Austin-based digital advertising start-up has everything publishers and advertisers need to create smooth, holistic digital marketing campaigns.

Advertising agencies and brands can face worrying issues when it comes to digital advertising. It takes a lot of money and time for brands to develop a true in-house digital team, and there can be a lack of transparency with rates and performance that can create a bumpy road for advertising agencies and brands when outsourcing campaigns. ATD Partners is the digital marketing team that can smoothen out these digital campaign concerns.

ATD Partners’ in-house model reduces inefficiencies, provides transparency and maximizes every component of the programmatic buying process — from planning to execution complete with analytics and insights. They partner with ad agencies and brands by becoming an extension of their team and a being their one-stop-shop for all things digital. They execute campaigns side by side with their partners while providing transparency at every step.

The start-up’s main goal is to empower its partners with the capabilities of a full-service, in-house digital team without the costs and headaches of building their own — producing reduced overhead, maximized ROI and long-term relationships with their clients.

“The current digital landscape has created both opportunities as well as headaches for advertising agencies and brands who do not have a full service in-house digital media department. With so many players in the digital landscape, agencies and brands now find themselves dealing with issues such as inefficiencies/ high markups, lack of transparency, and overall confusion over whether or not their media budget is being maximized in the correct areas,” stated Drake Johnson, co-founder of ATD Partners.

ATD prioritizes analytics and education. They provide in-depth reporting across all campaigns using a universal dashboard that allows their partners to check campaign performance in real-time. They also provide ongoing education for it’s employees to learn about new technology and advertising strategies, giving their team and partners a road map to navigate the constantly changing digital landscape.

ATD Partners’ services include digital strategy and execution across all digital mediums; analytics and attribution analysis, e-mail marketing that instantly drives more e-mail engagement, full-service SEO to get the client’s website to the top of search results and custom creative experiences.

Co-founders Drake Johnson and Moses Munoz started ATD in 2017, and they were recently featured in Austin Business Journal’s “The List” as one of the top marketing and advertising agencies in Austin.

More information can be found at https://www.atdpartners.com/.

About ATD Partners

ATD Partners is a digital advertising start-up that partners with ad agencies and brands by becoming an extension of their team and a one-stop-shop for all things digital.

Media Contact
Company Name: ATD Partners
Email: Send Email
Phone: 512-548-4030
Country: United States
Website: https://www.atdpartners.com/